Today is Just A Card Day, and we’re excited to be supporting it alongside Benedict Cumberbatch (yes, you read that right!).
The actor has designed a charity Christmas card to kick off the campaign, which celebrates and supports designer-makers, independent shops and galleries. The initiative highlights that every sale from these businesses – even just a card – is vital to keep our high streets vibrant and varied.
It all began three years ago, when artist Sarah Hamilton spotted a quote from an independent shopkeeper who’d been forced to shut down. “If everyone who’d complimented our beautiful gallery had bought ‘just a card’ we’d still be open”. So how can you get involved?
Connect thought and action
The campaign is about making a connection between thought and action. Don’t just think happy thoughts about handmade products, buy just a card, just a necklace, just a book, to make sure independent shops stay open.
Join the campaign
You can follow the campaign on Twitter and Instagram and get involved with the conversation using #justacard. Why not display some Just A Card posters and postcards in your shop or at an event? You could add their logo to your blog or website as well. Keep an eye on Mollie Makes magazine and on our website over the next few months, for more info on Just A Card too!
Share your story
We’re teamed up with Just A Card and are calling for all designer-makers to post their creative story on Instagram using #justacard today! Let us know about your creative journey, and share why you think it’s vital to buy handmade. We’ll pick the most popular stories to feature on our website next month.
Back to Benedict…
Everyone’s favourite Sherlock has designed a watercolour card to raise funds for Anno’s Africa, a UK-based children’s art educational charity. You can buy Benedict’s card for £10 (plus P&P) for a pack of five. A 5% donation goes to Just A Card for running costs, and all other proceeds support the charity’s work with children living in poverty in Kenya and rural Malawi. Buy the card from Just A Card or in-store at The Leaping Hare Gallery and Framers.